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Destination Guides
Branding & Print Design

A very simple brief: Design a range of cost effective destination guides that don't cost the Earth to produce and yet still retain an authentic feel.

In the end I opted for a single colour approach to keep costs down and then worked with really strong vector based images to pick out the key idenifying elements of each specific destination.

The result was a series of contemporary looking guides that didn't comprise on cost over appearance.

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